Get a website that converts visitors in Delaware to new customers

We’ll comb through every page of your website for conversion optimization so your traffic becomes valuable leads for your Wilmington-based business.

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Get a website that converts visitors in Delaware to new customers

Make the most of your website traffic with seamless conversion optimization

Conversion strategies tailored to your website goals.

It's not enough to create a website that looks good. It also needs to be effective for your business, which is where B12’s conversion optimization tactics come in.

Your website's conversion rate is the number of conversions it generates, such as purchases or signups, divided by its number of total visitors. We'll continuously test elements of your website like its copy, images, and design elements to see what’s performing well and what needs improvement, then help you adjust accordingly.

The insights we discover on one page can often scale across multiple pages of your site. We want to make sure you’re maximizing the value of your B12 website and growing your Wilmington business month after month.

How B12 approaches conversion optimization for Delaware

B12 follows a growth-driven design framework, meaning we help you launch quickly then continuously test, learn, and improve. Both big and small changes can have a significant impact on your site’s performance.

Once your site launches, we closely track its metrics. We’ll reach out each month with updated stats and personalized recommendations to boost your website’s conversion rate.

The B12 model uses software to constantly monitor how your website is performing, then moves quickly to fix what’s not working. It’s all about identifying high-impact actions we can take to improve your business.

More features to help you optimize your site

Expert assistance
Expert assistance

B12 experts are here to answer questions about your website and metrics

Page speed
Page speed

Optimizing load time leads to a better user experience and increased conversions

Dedicated customer success
Dedicated customer success

Our customer success team members are experts in their own right and happy to help

Calls to action (CTAs)
Calls to action (CTAs)

We’ll make sure your call-to-action buttons stand out, are above the fold, and are clear about what visitors should do next

Analytics
Analytics

We track which pages are getting traffic and identify the lessons we can learn from those pages and apply to others

Text density
Text density

Websites with too much copy are overwhelming, but text-light sites lack credibility. We’ll help you strike the right balance!

Several customizations can be added in only a few clicks so you can build a high-quality website fast.
Pro tip: The B12 website editor includes expert mode, which gives you or your web expert the ability to add extra layers of customization.

What customers & experts say

Dan
Dan Customer / Dan Garcia Photography

“B12 bookings is truly one of the best features of my web page. My customers can always get in touch with me with this awesome tool.”

Megan
Megan Customer / Body Wise

“I love using the B12 website editor, which provides the ease of updating my website myself. With an intuitive editing platform, I didn’t need any guidance on making website updates. I made changes to my photos, copy, and text color — and I can do it whenever I want.”

Roberto
Roberto Customer / Emerald Gardens

“B12 was able to give us the flexibility we needed to play around with website elements while guiding us in our first attempt at building a website.”

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Liam
Liam Sales at B12

“B12 aims to help small business owners by saving them time to focus doing what they do best — running their business. We want to help them increase their bottom line by providing high-quality websites at a fraction of the price charged by boutique agencies and other DIFY providers.”

Dan
Dan Sales at B12

“Business owners are crazy busy. What's crazier is expecting a business owner to know how to design, maintain, direct traffic to, and update their own website. Thanks to our AI, they really don't have to. B12's AI-powered websites are powerful and we can't wait to get what we've built in front of people.”

Joseph
Joseph Customer / Founder Collective

“It was such a pleasure to work with B12. Their technology made the web design process easy and the B12 team helped us launch a website we love! We're proud to be an investor and a client.”

Kelly
Kelly Customer success at B12

“We pride ourselves on excellent customer service. I love how customer-centric we are, and the technology we use to speed up the website creation process has helped us to deliver professional sites in a shorter span of time.”

Chuck
Chuck Customer / Crowdfluencer

“My B12 website looks great, I am truly satisfied with the outcome. I love the responsiveness of our new website, plus it's incredibly light and fast. The team did an incredible job with the styles and the designs really popped for me.”

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Rick
Rick Customer / Rick Finbow Enterprises, LLC

“I think it's great that B12 is watching out for me. I'm reminded to update my website and I get ideas. I like that I'm not in it alone.”

Karen
Karen Customer / The Lin Life

“B12 uses artificial intelligence to create websites quickly. The human team is friendly and accessible for those new to website development. I have a polished website in a shorter amount of time at an excellent value.”

Princess
Princess Customer / Clear Visions Consulting Services, LLC

“I need \[B12] recommendations. As I add new courses to my website, I need to make sure that I'm fresh, I'm sharp, and I'm up to date.”

Natalie
Natalie Customer / Natalie Elisha Gold

“The entire \[B12] process felt really quick and efficient. I was able to work with them and highlight certain areas that I wanted on my website. Everything that I didn’t like was changed in a matter of seconds and minutes. It was vastly different compared to the previous team that I had hired to do my website.”

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Annabel
Annabel Customer / Evolv Ventures

“My B12 experience has been great! What I appreciate most is that I can edit the site personally whenever I want to, but I can also ask for support when there are changes that I'm not able to make myself. B12 is great blend of a DIY service and a full-service website agency.”

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Nikolai
Nikolai Expert at B12

“I use B12’s website editor on a daily basis and I love how easy it is to personalize the style. I’m able to add multiple images, videos, and text in different layouts based on the preference of our customers in just a few hours! It’s been a huge time-saver, given how intuitive the interface is.”

Debra
Debra Customer / A New View of Food

“B12 has positively impacted my business with its wide variety of integrations, such as the bookings integration! I’ve been getting more emails from potential customers who are able to book online and schedule consultations with me easily. I’m not tech savvy, so if you’re like me, having a company like B12 to work with is incredibly helpful.”

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See significant gains in your website’s conversion rate

Try B12 conversion optimization and join the 263 Delaware professionals growing their business with B12.

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