How an ecommerce site search checklist helps your business

Want to improve your ecommerce site search? Learn how an ecommerce site search checklist can help.

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How an ecommerce site search checklist helps your business

Resources

Key quotes:

  • "Do you want to know how to rank your eCommerce website and appear when a customer is searching for your products? A customer searching for “modern led ceiling lights” knows exactly what they want and if your website is optimised correctly they will be taken straight to your category page showing all your modern led ceiling lights."
  • "Each eCommerce site is different but it’s a good idea to create a template meta title for each category."
  • "Here are a few tips to create a good meta description: Ranking all the products on an eCommerce site is a difficult task, therefore, it’s best to try to rank category pages and the Home page."
  • "The number and the quality of links is still a major ranking factor for websites and it’s no different for eCommerce sites."
  • "Once you’ve created a blog article you can include links within your content linking to relevant category and product pages on your site, helping them boost their position in Google."
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Key quotes:

  • "Building a powerful eCommerce SEO strategy is a function of many parts — optimizing your website, understanding external forces, conducting keyword research, and iterations of improvement."
  • "To create a successful eCommerce SEO checklist, it is imperative to have a strong understanding of your own industry, products, and target audience."
  • "Use the following on-page site optimization techniques and best practices for eCommerce SEO to improve the pages on your website and make them more attractive to search engines."
  • "Also Read: Best Ecommerce SEO Tips for 2019–20 A meta description is 155 characters of text within the HTML code that summarises a page’s contents and allows the search engines to understand them."
  • "As content starts to increase on your site, make sure you create relationships and interlinks between pages — it helps search engine crawlers understand your website."
  • "It can help build digital authority for your website and drive traffic Create relevant profiles on business directories and listings such as Google My Business to grow your traffic and establish credibility with search engines."
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Key quotes:

  • "deliver ecommerce excellence If you are just starting your online sales journey or are a major retailer there are some things which you just have to get right."
  • "Success in ecommerce comes by making the experience your customer has easy, fulfilling and if you are lucky, maybe even fun."
  • "Trying to be clever or different, generally doesn’t work, so here is an ecommerce checklist of 10 key points that every online store should concentrate on delivering perfectly, every time."
  • "If you go through this list and there are things on here which you are not doing then it is time for a site and process review."
  • "A nice looking site, that is built with SEO rules in mind and displays well across devices will tempt customers in and build confidence."
  • "When you deliver customer service make it as easy and helpful as possible."
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Key quotes:

  • "Here are a few things you need to remember when creating a local listing: It’s necessary to create a unique and interesting Title for search engines and users as well."
  • "These are some of the things you have to care about for Rich Media Content Optimization: Most of the ecommerce sites average load time is 6 seconds."
  • "Because a search results page could return several of these sites, all with the same content, thin affiliates create a frustrating user experience."
  • "If you want to rank your ecommerce efforts on search engines, follow each and every single guideline from Google."
  • "Proper structured websites help search engine crawlers to find your site pages."
  • "Ecommerce sites have to apply HTTPs not only for Google, but for Users too."
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Key quotes:

  • "The general ecommerce website design practice is to place the cart icon on the top right corner of the page."
  • "The common ecommerce site design practice is placing the brand logo at the top left of the page."
  • "The above image is from Amazon and it provides a search bar even on a product page."
  • "Most ecommerce store designs follow the trend of adding customer support details at the bottom of the page."
  • "E-commerce businesses are focusing more on social media as they provide options to directly advertise and sell products."
  • "WBF — Best Damn Ecommerce It doesn’t matter if you have incredible products, awesome discounts, and low shipping charges — if the customer leaves the website before visiting it! Nike has placed the “Add to Wish List” option next to the “Add to Cart” button to help customers quickly add products to their wish list."
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What customers & experts say

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Shane Customer / Spike On The Water

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Dan Customer / Dan Garcia Photography

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Liam Sales at B12

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Princess Customer / Clear Visions Consulting Services, LLC

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Mandie Design expert at B12

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Leslie Customer / Social Theory

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Carlos Customer / FitFuel

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Kelly
Kelly Customer success at B12

“We pride ourselves on excellent customer service. I love how customer-centric we are, and the technology we use to speed up the website creation process has helped us to deliver professional sites in a shorter span of time.”

Anne
Anne Customer / Grit and Grace

“The value of the B12 website was there from the very start. I noticed more traffic coming in immediately, which is hugely important for me. Knowing that B12’s tools are constantly optimizing my website for search engines offers me peace of mind. It helps me focus on running my business instead of trying to figure out how to run a website.”

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