How architecture firms use webinar software for promotion

Learn more about the webinar software options that your architecture firm can use to reach its audience and establish credibility.

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How architecture firms use webinar software for promotion

Resources

Key quotes:

  • "Spend $100 on paid channels, get back to doing the real work, while they generate $200 of new business."
  • "* “I’m looking for ___ clients, are they really on Pinterest, or Facebook, or Snapchat?” * “My service is very unique or complex, so does it’s value really come across on X channel?” * “Is the channel affordable relative to my profit margins?” Assessing which channel is right for your studio is called Channel Fit."
  • "Don’t get me wrong, most paid channels are a terrible fit for our business models, value propositions and target audience."
  • "The expensive extreme: Let’s say your studio designs educational buildings, and you decide to target specific people by specific job titles and/or seniority on LinkedIn."
  • "You’ll need to earn quite a bit of money from each of those clients, because just one or two out of every hundred clicks will talk to you, and even less will become paying clients."
  • "My clients sometimes have a hard time understanding why our Facebook ads are sometimes targeting 80,000 people in their city."
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Key quotes:

  • "We are thrilled to announce that we are now launching our own Webinara WordPress Events & Webinars Plugin."
  • "In our WordPress Events & Webinars Plugin, we are giving away to the world everything we have learned about publishing and managing online and offline events."
  • "Our dev team has worked hard to create a simple yet very efficient and elegant solution for publishing online and offline events directly on your website."
  • "Most important is that we are giving away the main functionality of our plugin absolutely for free in the basic version, so you can use our solution to publish your online and offline events without paying anything! Nevertheless, we also offer a PRO version of our WordPress Events & Webinars Plugin that would allow you to not only post your events on your website but also send them automatically to our Webinara Platform to be published and promoted to our global community."
  • "On the settings page, you can also upgrade your WordPress Events & Webinars Plugin to the Premium version as well as connect your plugin with your webinar streaming solution."
  • "This is what our new WordPress Events & Webinars Plugin can do in a nutshell!."
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Key quotes:

  • "A webinar moderator helps mediate a live conference in a wide range of ways."
  • "Veteran webinar hosts recognize an effective webinar moderator manages a slew of tasks and operations that require strategic thinking, planning, and preparation, making it in invaluable component to any successful live session."
  • "Using a webinar moderator for assistance during any video session can help business owners attain the many advantages offered from just a single live webinar."
  • "During any given video conferencing session, the webinar moderator will coordinate responsibilities including: These are just some of the many responsibilities potentially performed by a webinar moderator during a live conference."
  • "Due to web conferencing’s immense popularity, the webinar moderator role will likely continue to evolve, further emphasizing the importance of having a secondary point person to ensure any function proceeds as smoothly as possible."
  • "In order to ensure you are an efficient webinar moderator, it’s important to understand some critical steps to success."
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Key quotes:

  • "The emergence of virtual reality applications for architecture has been one of the big stories of the past few years — in the future, we’ve been told, VR will become an integral part not just of presenting a project, but of the design process as well."
  • "In this article, we will look at the possibilities attached to this most exciting of new technologies, the benefits to designing in a virtual world (for both the designer and the client), and how we expect the industry to grow and evolve as virtual reality (VR) is accepted and implemented."
  • "As an immersive technology, it will transport users into a fully interactive 3D environment, giving them the opportunity to explore a virtual representation of a particular room, floor, or building design as a whole."
  • "And for most architects, a single client won off the back of implementing a suite of virtual reality tools will mean it’s money well spent."
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Key quotes:

  • "We’ve already spent some time discussing the kind of partnerships where a small, innovative firm wants to partner with a larger one to create new value and drive growth."
  • "This helps those innovative data suppliers to learn how best to market, sell, and support new partners, based on how existing platform users are using thee suppliers’ data."
  • "For this reason, it is vital in an innovator data partnership for the smaller firm, the source of the data, to gain access to user metrics and reporting from platform partners."
  • "The contract between the companies should describe reporting requirements, including an outline of the fields that will be provided to the data supplier."
  • "It may be enough for a smaller innovative company to receive daily or weekly reports that outline the total number of views, downloads, or App requests from a larger platform distributor."
  • "The reality is that most app markets or large-scale data distribution platforms just can’t attract enough downloads of individual datasets to generate significant revenue for smaller innovative companies without proper promotion."
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