How can your investment service use SaaS solutions in 2021?

Key quotes:

• "The public cloud market expansion is coming partially at the expense of on-premise servers, as increasing numbers of SaaS companies choose to use providers like AWS, Microsoft Azure, or Google Cloud to deliver their products."
• "Source: KeyBanc Capital Markets SaaS Company Surveys There are multiple opportunities for vertical SaaS companies to disrupt incumbents, which are typically on-premise solutions."
• "Source: Bessemer Venture Partners, Vertical Software Vertical SaaS companies are also more capital efficient than horizontal SaaS companies."
• "Source: Bessemer Venture Partners, Vertical Software Because vertical SaaS companies are being started away from established tech hubs, these companies can take advantage of the lower cost of living and cost of doing business while also bringing in new talent to these hubs."
• "Source: CBRE, Scoring Tech Talent in North America On the whole, the top US non-hub cities where the demand for tech workers far exceeds supply include: A record-breaking $131bn of venture capital was deployed in 2018, surpassing the $83bn invested in 2017 and breaking the $100bn mark for the first time since 2000."

Key quotes:

• "To date, B2B software companies have relied on marketing qualified leads (MQLs) as a way to determine when someone shows buying intent."
• "But the MQL is giving way to a new, more relevant metric that promises to provide Software as a Service (SaaS) companies in particular with a meaningful way to measure and track their success: product qualified leads (PQLs)."
• "As we discussed in our book — “Mastering Product Experience in SaaS” — a number of factors have converged to elevate PQLs to the top of the heap for SaaS companies: Before the introduction of the SaaS business model, enterprise software businesses called upon a high-touch, sales-led approach to developing leads."
• "The SaaS model enabled companies to ship software more often, iterate faster, and develop a more effective customer acquisition strategy."
• "This new customer acquisition process drives prospects through a sequence of inbound and outbound engagements to fill out lead forms in exchange for content such as white papers, webinars, and the like meant to educate buyers about the product."
• "Using the generic MQL model, companies might miss out on highly qualified leads as indicated by clear product usage signals."

Key quotes:

• "In IT, the infrastructure creating in accordance with the DIY concept involves the buying of server and network equipment, maintaining its operability, administration, and support, including regular hardware upgrades and software updates."
• "And even if the provider cannot to the customer a XaaS developed by the provider, it is no problem: integration with the service of another vendor is often possible — the clouds allow it."
• "The problem of reducing the level of information security within the BYOD model was solved by the concept of access and management of the company’s IT resources through APIs."
• "BACKEND-AS-A-SERVICE In software development, the frontend means what the end-user sees in the browser or interface, and the back-end means the main functionality, everything that works on the server."
• "Backend-as-a-Service and mobile variation MBaaS is a cloud service that provides web developers with all the necessary environment and components, including cloud storage, databases, APIs."

Key quotes:

• "Here is the company’s profitability scorecard across a variety of benchmarks: Detailed views and analyses into a company’s balance sheet and capital spending trends can provide insight into a company’s working capital trends (e.g."
• "is there any seasonality or nuances within accounts?) and cash flow generation (e.g."
• "how a company bills and collects on customer contracts; what the company spends on capital outlays)."
• "I have calculated working capital for Avalara based largely on the following current asset and current liability accounts: For a typical software and SaaS business, we would expect a relatively simple balance sheet with a few notable trends: 1) potential seasonality with accounts receivable, accounts payable, and deferred revenue in line with a company’s collection and payable cycles; and 2) negative working capital that continues to become increasingly negative over time as the company grows, sells more subscriptions, and has an increase in deferred revenue."

Transcript: Today I'm going to talk about overcoming the challenges of becoming a software-as-a-service product manager so before I begin I want to give you a little background about Who I am I was born and raised in New York City I went to Hunter College and I studied geography and economics I started my career in the tech world as a customer service representative literally answering emails and phone calls at a pet food ordering online company called pesto eventually became a Quality Assurance analyst and then a business analyst and then I transitioned into product I've been in product for five years and I'm currently a senior product manager at Ollo now I want to share a little bit more information about what Olo is and what we do it is a white label point-of-sale integrated solution for restaurant brands to provide online ordering this means that clients are able to offer online ordering without investing or creating in their own infrastructure and website to actually offer that service white label allows us to offer our products to customers without the customer knowing who is actually providing that service so if you've ordered from Shake Shack or Street green... See more →