How to beat your competitors in Google search rankings

Transcript: I'm gonna let you in on a little secret but you have to make a promise to me you can't use this against me I ring for the most competitive term on Google on page one you know what that term is SEO I'm competing with other markers who know what they're doing that's harder than just competing with other companies I'm competing with companies with money that know what they're doing and I'm on page one for the term SEO and I'm gonna show you the exact steps I took to rank there but again you have to promise not to use this for that term so you would outrank me the first thing I have to share with you is your content needs to be super detailed and thorough if it's not thorough like pillar content what I mean by pillar content is that one piece of content that pretty much explains everything out there under the Sun for that one topic you know what the number one result for SEO is its Moz it's a beginner's guide to SEO it's really long and it discusses everything about SEO from how to do it what it's about how... See more →

Key quotes:

• "Whatever field of business you are in, whether you’re a start-up, SME or large corporate company, if you want to stay one step ahead of your competitors then you need to be observing closely their actions and their strategies on a regular basis."
• "Monitoring what your competitors are doing online is essential for every business and innovative competitive intelligence tools have made this easier than ever."
• "By doing that you can: Analyze and improve your own plans, tactics and strategies, get inspiration for new techniques to improve the relationship with your customers, find out what your competitors are doing better than you and beat the competition based on facts rather than assumptions."
• "Here it is: Tips: Try to get as much information on your competitors."
• "So pick the tools that fit your company’s needs best (if you can’t decide try out the ones that offer free trial and then make a decision), sign-up for their newsletters, look at their ads, monitor their online presence on the social media channels, discover exactly what keywords are using, subscribe to their blogs to see what kind of content they are covering, track the changes the make and check out the announcements of forthcoming launches."

Key quotes:

• "It’s now wonder it’s so hard to rank on Google with so much competitive content marketing."
• "If you want to outrank your competition when it comes to search, social, and lead generation, you need to bring your A-game to the contest."
• "This is what you need to know about your competitors: You can manually assess and evaluate the competition by visiting their websites and social media profiles, and by signing up for their email lists and other subscriptions."
• "Website Grader will provide you with a sense of the quality of a site’s SEO, its speed, its performance (that is how big the pages are), and its security."
• "One way to be better than your competition is to look for ways to fill in the gaps in their content."
• "Perhaps your competitor has the blogging thing on lock, but they don’t produce videos or any other type of content."

Key quotes:

• "That is why it has become all the more important now to drop all the Black Hat techniques that small business SEO services previously used and focus on the rudiments of on-page search engine optimization."
• "Check Current Ranking Of Your Site Before you start off with the SEO strategy to improve the ranking of your website, the first step should be to find out its current ranking in the result of a Google search."
• "That is why professional SEO services check, the speed of their website to analyse whether they can increase Google rankings by improving the loading time."
• "The result indicates that the search engine ranking increases with the increase in your domain age and the links that are pointing towards your website age."
• "That is why top SEO services always focus on the use of commercial keywords instead of informational keywords for improving ranking on search engines."
• "Avoid linking your content to ads or other scripts as it may damage the credibility of your website and you may end up losing your ranking on the search engine."

Transcript: What's going on guys in today's video I want to show you exactly how I rank my websites at the top of Google and get my pages to number one just like one of my websites that I'm about to put up on the screen now I understand how hard it can be to get traffic to your website and especially how hard it can be to get traffic from Google but it's one of the best traffic sources online and it's one of the best converting traffic sources that you can ever get now the thing about that's different with this video compared to other videos teaching this type of stuff is I start brand new websites every single month one of my primary income sources is to build affiliate marketing websites so I know the struggle every time I build one of those websites to get it from zero to making money and traffic and sometimes I sell them and sometimes I keep them so I know the struggle and I use these specific strategies to get my websites to the top of Google and they get thousands if not hundreds and thousands combined from my sites visits... See more →

Transcript: Hi I'm Colonel Choudhry founder of the asan and welcome to this video about you by learn with DSi on in today's video we are going to talk about a very good feature which we have which all marketers are having um included in Google AdWords the name of the feature is auction insights have you heard of it yes now well I remember to you but I can assure you one thing that not many marketers are aware of this feature it's a very good feature it's a must use feature it's a feature that helps us compare our advertisements to our competitors yes auctioning sites what we can do is using this feature we can compare the performance of our advertising campaigns in Google AdWords with our competitors people who have been advertising on the same set of keywords which we are advertising in Google AdWords on different parameters we can compare our advertisements to those who are also advertising alongside in the same auction on the same set of keywords our competitors isn't that good so the reason why I pick today is this particular topic auctioning sites this feature to discuss in this video tutorial layers... See more →

Key quotes:

• "You’ve even implemented those ideas and managed to achieve a top three ranking in search results."
• "So I’d like to provide a few effective tips you can use to maintain your top three search ranking position."
• "At the same time, it brought about a need for webmasters and website owners to ensure that their site always has fresh content."
• "That’s why if you wish to maintain your top three position in search results, your content should always remain fresh."
• "The tool gives you a highly detailed look at sites that are ranking organically for specific keywords."
• "Although social shares and engagement may not have a direct impact on your ranking, Backlinko suggests that they improve your website’s overall authority."

Transcript: If you want to know how to rank for a specific keyword in Google I'm gonna go over everything you need to know and we're starting right now if you want to transform your website into a customer or lead generation machine I'll show you all my best tips tactics and secrets to get there fast let's dive in hey there I'm West McDowell web strategist for the deep end and if you're not subscribed to our channel yet we do two new videos a week you're not gonna want to miss any of them so go ahead and click the subscribe button and a little bell icon next to it so you never miss another video you need to succeed online if you run a business you probably want to be found online for what it is you offer right well in that case you're definitely going to want to show up at the top of Google searches but what exactly does it take to get there you know there's a lot that goes into proper SEO including what you put on your pages itself you know how do you structure your pages what content do you put on... See more →

Transcript: In this video I'm gonna show you how to get higher Google rankings fast in fact one of my readers recently used the checklist from this video to increase his organic traffic by eighty eight point three percent i'm brian dean the founder of backlinko the place where marketers turn four high rankings and more traffic and in this video you're going to see the checklist that i use for all of my SEO clients you'll also learn why you might want to delete yes delete half the pages on your website and a simple trick you can use to improve your Google rankings fast keep watching a few months ago I sent out a newsletter to my email subscribers this email listed out some of my all-time favorite traffic hacks and out of the blue the founder of proven calm Shawn Falconer replied to that email he said dude I've tried all these techniques before and they helped us get more traffic and when I looked at Shawn's site I saw that he was doing a solid job with his content marketing and SEO but I also noticed a few mistakes that were holding him back from Google's first... See more →

Key quotes:

• "Content marketing lends itself to achieving more visibility and more authority, both of which can help you get a leg-up on any competitor in your niche."
• "Using content as an arm of your SEO strategy, you’ll be able to earn higher search rankings — the magic here is that it usually only takes one rank higher than your competitor to start diverting some of their inbound traffic for a given keyword."
• "With better content, you’ll earn higher conversion rates than your competitors, and buyers will be more loyal to your brand."
• "Now that you know why content marketing holds such potential, you can start learning the following five specific strategies that will allow you to tap into it as a competitive force: 1."
• "Simple Google searches and social media observations can help you enormously here; how often are they posting new content? Keyword research, for example, will help you learn exactly what types of phrases your competitors are ranking for, and what promising opportunities they’re missing."