How to choose cover photos for your social media pages

Do your social media cover photos command attention? Try these tips to choose or create the most effective cover photo for your page.

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How to choose cover photos for your social media pages

Resources

Key quotes:

  • "One of the best ways to improve your positioning across all social networks is through consistency of voice and branding."
  • "A top priority should be making sure your voice matches the audience for each social channel; however, providing a consistent appearance for your brand is vital."
  • "This “cheat sheet” offers you a brief guide to image size recommendations for many of the top social media sites (including Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Google+ and Medium)."
  • "With this information at your fingertips, you can develop that consistent branding presence while meeting the required dimensions of the website."
  • "For instance, when creating a profile photo, you can create all needed profile photos for your clients at once — meeting the requirements of the site and achieving that branding consistency."
  • "LinkedIn has moved to a larger, square aspect ratio in 2016 as you’ll see below.) ** YouTube calls these “channel icons.” The cover photo or header image is the big hitter on most of these networks."
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Key quotes:

  • "We made it very simple to create a Facebook cover image with Crello."
  • "Now, let’s dive into the secret of eye-catching Facebook cover images, the most essential information to get you started and exceptional examples for a little inspiration."
  • "If you don’t want your page to be taken down over a cover photo, follow the guidelines: The proper Facebook cover size is 851 pixels wide and 315 pixels tall."
  • "If the cover photo you want to use doesn’t fit the requirements, don’t worry! Keep this difference in mind when choosing and designing your cover and don’t place important text or objects on the sides of the photo."
  • "With a Facebook photo cover, this is the ultimate opportunity to engage your audience even before they read the page title, see buttons or post text."
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Key quotes:

  • "I’ve got 8 great ways you can use social media covers and some examples of businesses I think do it really well."
  • "Your social media covers can help to support these goals, so think about how you can use them to promote your goals."
  • "So, now you’ve got the lowdown on social media covers, let’s move on to examples of 8 ways you can use them."
  • "The next example is from Sprout Social, a social media management platform, uses an image of its team members in its Twitter cover."
  • "A brilliant way to use your social media covers is to spotlight the people you help."
  • "If you’re having a sale, using your social media covers is a great way to promote them, especially on Facebook."
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Key quotes:

  • "Let’s jump in and figure out the best way to make the most out of your Facebook Page cover photo, together."
  • "Even though we only get one photo, Facebook is going to display your cover photo in two very different ways: If you want to use a single image that works pretty well on both desktop and mobile, 820 pixels wide by 462 pixels tall seems to be the best (see example below)."
  • "Here are some places you can look at to create your cover as well as some tips for making sure it fully represents you and your business."
  • "Here are some of the highlights: We looked into some of the components that make images shareable which turned out to be: These components can also be applied to your Facebook cover photo to make people feel a certain way or take a specific action when they come to your page."
  • "This could be an interesting way to use a person’s gaze in your Facebook cover photo."
  • "Here are some ways you can use your cover photo: Now that we know what makes a good Facebook cover photo, how about we take a look at some of the Pages that do it well?."
Read more →

Key quotes:

  • "Let’s jump in and figure out the best way to make the most out of your Facebook Page cover photo, together."
  • "Even though we only get one photo, Facebook is going to display your cover photo in two very different ways: If you want to use a single image that works pretty well on both desktop and mobile, 820 pixels wide by 462 pixels tall seems to be the best (see example below)."
  • "Here are some places you can look at to create your cover as well as some tips for making sure it fully represents you and your business."
  • "Here are some of the highlights: We looked into some of the components that make images shareable which turned out to be: These components can also be applied to your Facebook cover photo to make people feel a certain way or take a specific action when they come to your page."
  • "This could be an interesting way to use a person’s gaze in your Facebook cover photo."
  • "Here are some ways you can use your cover photo: Now that we know what makes a good Facebook cover photo, how about we take a look at some of the Pages that do it well?."
Read more →

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