How to create a restaurant website to attract new diners

Want to get more people into your restaurant? Try these tips and tricks to create a restaurant website that will attract attention.

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How to create a restaurant website to attract new diners

Resources

Key quotes:

  • "Essentials of creating a color scheme: Images and animations are a great way to engage users and build a strong connection between them and the content on your web pages."
  • "Tips and tricks for using images and animations: Now that you have a better understanding of web design best practices, here are some restaurant website examples to get inspired by."
  • "Check out the website: Blackhouse Blackhouse is a restaurant chain that serves great steaks and seafood in New York City."
  • "Their website is one of the best examples of minimalist design."
  • "Check out the website: Bobo Bobo is a restaurant in New York serving French country cooking."
  • "They have one of the best restaurant websites with a minimalist yet vibrant design that goes perfectly with the brand."
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Key quotes:

  • "You can think of dozens of reasons, like companies providing free lunches in their cafeteria or takeout places offering cheap meals nearby, but one of the biggest is that restaurants may not always understand what busy professionals value."
  • "When busy professionals are looking to have lunch outside, they value and are willing to pay more for personalized service, quality food, and no wait-time."
  • "So to boost sales, it’s important to know how you can use online reservation and pre-ordering services to provide seamless, quality lunch for your guests."
  • "Allset is an online pre-ordering service that allows diners to both book a table and pre-order meals, and guarantees a wait-free dining experience in under 30 minutes."
  • "As diners book, pre-order, and pre-pay before they walk in for lunch, restaurants can prepare in advance and serve guests immediately as they arrive."
  • "For instance, after the diner has made a reservation or placed an order, the restaurant can prepare in advance and greet the guest by name as they walk in, provide them with preferred seating, and accommodate the meal based on their dietary preferences."
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Key quotes:

  • "If you’ve ever attempted to use social media to grow your audience and bring new people into your restaurant, you’ve likely felt depleted soon after."
  • "No matter which social media platform is your favorite, we can agree that the easiest thing to do is come up with a generic hashtag, such as #food or #restaurant, and call it a day."
  • "Thanks to jumper, you can make it happen for your restaurant, too, and get people to order (or pre-order) their food directly from social media."
  • "We reduced the number of steps it takes to order food — and do so easily wherever you share your ordering links on social media — down to only two: No complicated forms, going through multiple websites, calling a questionably current phone number, or any extra effort for your restaurant guest — or you."
  • "The best way to do this is by encouraging your existing restaurant guests to post their photos from your restaurant to their social media channels and either tag you or use a unique hashtag you’ve specified."
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Key quotes:

  • "If you’re looking for a way to test new dishes, create buzz and attract new diners, pop-up restaurants could be your answer."
  • "That’s because pop-ups are an affordable way to generate demand for your main location."
  • "Like the dishes you serve, there are a few key ingredients you need to make a pop-up successful."
  • "We’ll explain how to open your own pop-up restaurant and where to find inspiration."
  • "The short-lived nature of pop-ups is used to create hype before the event and, ultimately, to generate interest in your traditional restaurant location."
  • "And pop-ups aren’t restricted to culinary destinations like New York and Los Angeles or even the food industry."
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Key quotes:

  • "So, it’s important to do some keyword research to help you understand what your customers are searching for on Google and how can they find you."
  • "10 WAYS ‘GOOGLE TRENDS’ CAN SERIOUSLY HELP TAKE YOUR CONTENT TO THE NEXT LEVEL On-Page SEO can cover many areas and it’s one for a future blog post, but there are certain areas that you definitely need to focus on for your website: Where relevant, make sure you manually include your main keywords for each page i.e."
  • "what do you expect people to search for to find that page on your site."
  • "And, it’s not just reviews from your customers that will appear there, but also critic reviews could appear there too: You may have noticed in the images above that various other info appears there, so make sure you include all the important information such as: Google Maps makes it very easy to look for information directly within their dashboard (and if your website is not up to scratch, then you’re not giving anyone a reason to visit your site in the first place)."
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What customers & experts say

Sheila
Sheila Customer / Dr. Sheila Hughes Weight Loss & Wellness

“There's absolutely no comparison between our old website and the B12 one. Our B12 website gives us the call to actions we need and better communication tools with our patients. Since our B12 launch, we started seeing more online visitors scheduling a consultation through our website.”

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Roberto
Roberto Customer / Emerald Gardens

“B12 was able to give us the flexibility we needed to play around with website elements while guiding us in our first attempt at building a website.”

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Liam
Liam Sales at B12

“B12 aims to help small business owners by saving them time to focus doing what they do best — running their business. We want to help them increase their bottom line by providing high-quality websites at a fraction of the price charged by boutique agencies and other DIFY providers.”

Leslie
Leslie Customer / Social Theory

“What I appreciate most about B12 is its user-friendly interface. Not only do they build websites that look modern and great, but they’re also incredibly easy to manage and update. Whenever I have information that needs changing on my website, I can do it easily on my own.”

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Joseph
Joseph Customer / Founder Collective

“It was such a pleasure to work with B12. Their technology made the web design process easy and the B12 team helped us launch a website we love! We're proud to be an investor and a client.”

Shane
Shane Customer / Spike On The Water

“The B12 website editor is so simple to use. I added a bunch of images, reworked text, linked my products, adjusted form links, and even got an animation flying around my footer. The experience with B12 has been amazing. Building a quality website is now fast and affordable.”

Kelly
Kelly Customer success at B12

“We pride ourselves on excellent customer service. I love how customer-centric we are, and the technology we use to speed up the website creation process has helped us to deliver professional sites in a shorter span of time.”

Anne
Anne Customer / Grit and Grace

“The value of the B12 website was there from the very start. I noticed more traffic coming in immediately, which is hugely important for me. Knowing that B12’s tools are constantly optimizing my website for search engines offers me peace of mind. It helps me focus on running my business instead of trying to figure out how to run a website.”

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David
David Design expert at B12

“Designing a website in just a couple of hours is actually possible. Thanks to B12's simple-to-use website editor, I'm able to create professional designs that would normally cost thousands of dollars.”

Chuck
Chuck Customer / Crowdfluencer

“My B12 website looks great, I am truly satisfied with the outcome. I love the responsiveness of our new website, plus it's incredibly light and fast. The team did an incredible job with the styles and the designs really popped for me.”

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Jaiden
Jaiden Design expert at B12

“B12’s AI draft dramatically reduces my time traditionally spent working on content structure. As a B12 web expert, I can focus more time on creating a beautiful website and UX that fits the customer’s content and goals.”

Megan
Megan Customer / Body Wise

“I love using the B12 website editor, which provides the ease of updating my website myself. With an intuitive editing platform, I didn’t need any guidance on making website updates. I made changes to my photos, copy, and text color — and I can do it whenever I want.”

Rick
Rick Customer / Rick Finbow Enterprises, LLC

“I think it's great that B12 is watching out for me. I'm reminded to update my website and I get ideas. I like that I'm not in it alone.”

Dan
Dan Sales at B12

“Business owners are crazy busy. What's crazier is expecting a business owner to know how to design, maintain, direct traffic to, and update their own website. Thanks to our AI, they really don't have to. B12's AI-powered websites are powerful and we can't wait to get what we've built in front of people.”

Freddie
Freddie Customer / Suffolk Equity Partners

“B12 is amazing! You get a high-quality design for the price of DIY. It's really remarkable.”

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