How to crush email marketing for your ecommerce website

Key quotes:

• "Used by organizations far and wide, marketing automation makes repetitive tasks self-operating (sending emails, posting blog content, social media posts, creating ads, etc.), combines these multiple channels of communication, and helps with using marketing analytic tools."
• "Kit can create ready-to-go social media ads, send custom emails to shoppers thanking them for their purchase and highlighting new products/discounts, suggest new marketing tactics, and more."
• "As a certified partner of Hubspot and Shopify, as well as being a company that specializes in Codal has compiled a list of the best practices of marketing automation for your eCommerce store."
• "As Hubspot or Kit shows, creating custom emails for a patron or sending a “Thank You” after purchase can easily avoid this mechanical feel."
• "Or as Hubspot would describe, sending the “right emails to the right leads at the right time.” Again, keep your customers and what they want/need at the forefront of your marketing-mind."
• "If an organization chooses to use one main channel of communication (like email), they are missing out on the opportunity to engage with a larger consumer base."

Key quotes:

• "Automated email drip campaigns have been proven to perform better toward reaching your business objectives, for example: Just like dating, you have to be strategic and start with a catchy first message, introduce yourself properly."
• "An email drip campaign is a triggered sequence of automated emails sent on a predefined schedule to targeted email subscribers to achieve a specific result."
• "Think of drip campaign as linear email sequence, where you send the personalized pre-written set of messages to leads, customers or prospects over time."
• "Most bloggers do not have big teams behind them to distribute and handle their marketing to do’s, for that most bloggers set up automated drip campaigns and autoresponders to: Drip campaigns help bloggers drive users back to the website and promote their content on autopilot while they focus on doing what they do best, creating content."
• "The last email of this automated drip campaign example is more informative on the user account status ( based on their interaction with the software )."

Key quotes:

• "Some people even build their entire businesses off of email marketing alone, which shows you how powerful it can be.” If you learn the basics of attracting others through great content and your website, you’ll be on your way to growing your email list and your brand! An excellent way to create further engagement with your email campaigns is to ask your consumers to share user-generated content, or UGC for short."
• "If you want to do email marketing right, the best place to get started is with your subject line."

Key quotes:

• "So, now it’s just a matter of getting this content into the right hands (i.e."
• "subscribers, prospects, customers), and building your email list is a top priority to get this traction."
• "This post shares how to use this platform most effectively to maximize your presence and grow your email list."
• "Read Full Article Various studies show that email marketing needs to be a core component of your online marketing strategies in order to grow your business."
• "So building an email list is one of the most important forms of marketing to help grow your business."
• "Read Full Article If you’re looking to grow your email list, then start by leveraging BuzzSumo to promote your content, reach out to influencers and reverse engineer your best content to drive even more traffic to your posts."

Key quotes:

• "A welcome sequence communicates your brand story, your “why,” and what to expect in terms of product, content, and offers."
• "Your welcome email is their first encounter with you, and if they’re feeling your vibe and brand from the get-go, they’ll likely be a rabid fan and customer."
• "§ End with: Let them know you have one more email left for them (and hint that it’s FULL of goodies made just for them) and link to other places they can follow you online if it makes sense! When people join your email list, they’re telling you that they’re interested in what you have to offer and they’re inviting you into their inbox."
• "You should be spending just as much time (if not more!) crafting the actual subject line because if you don’t get your customer to open your email, they won’t see the contents."
• "What is the one most important thing you want them to do based on the email you’re sending? Follow Val (or sign up for her newsletter), because she frequently analyzes emails from small businesses and start-ups as “tear-downs” and gives critical feedback."