How to include important product details in descriptions

Key quotes:

• "If you sell a particular brand, or your buyer knows it well, they are probably well versed in what the sizing looks like on."
• "If you are selling a brand that often runs small, or makes clothing a little larger than usual, you can tell the customers this in the product description."
• "You could also find the size guide from the retailer’s website and post this on the description so that the buyers know what typical sizes look like in that particular brand."
• "It’s really important that you do list the measurements of the items you want to sell."
• "People will often want to know length and width of different items, measured from different points You can use Size.ly to list all of the measurements for you in a clear and concise way."
• "There’s no reason you can’t sell an item with shortened hems, but you need to tell the customer in your product description — this is of great importance."

Key quotes:

• "How to make a customer click that desired “Add to cart” button with the help of a product description? How to write product description at all? Consumers DO read product descriptions & reviews."
• "We gonna talk about: HOWs and WHYs of writing gooood product descriptions."
• "Go thru 16+ key tips and break down a template for product description to help brands & retailers notice the points to be enhanced or corrected."
• "Bonus: learn important bulletpoints customer wants to see by a product compiled in product description sample."
• "If you want to spread your eggs all over a few buskets (read marketplace) — product content syndication platform would distribute your descriptions automatically."
• "If the product is quite unique and/or unknown to the buyer, it makes sense to compose a long description."

Key quotes:

• "If you ask the 80 percent of people in the US who shop online at least some of the time if they’ve ever made a purchase that turned out to be surprising, odds are likely the majority of them will say yes."
• "How can brands help shoppers avoid the unexpected when they buy products online? By including detailed, informative product descriptions about every item they have for sale."
• "If it’s down to two ecommerce sites, and yours is the site that has the more detailed and descriptive product description, who do you think the customer will go with when they do decide it’s time to buy? Following this list of do’s and don’ts will help to simplify the process, and help you create attention-grabbing product descriptions that convince people to buy."
• "Aside from the photos of the product and any reviews from past customers, the product description is the only information that a shopper has to go on when making a decision or learning about an item."
• "It can be helpful to create a few different versions of each description and test those versions in front of certain audiences, to see which one is better at converting."

Transcript: - Hi I want to show youtoday how to not suck at writing your product descriptions and I'm gonna show you the five things that's gonna set you apart and help you become the star in yourarea of selling products. My name's Alison J. Prince, let's get started 'cause today's video is going to be bright and shiny. ♪ The best day of our life ♪ ♪ It's gonna be ♪ ♪ It's gonna be ♪ ♪ It's gonna be ♪ ♪ The best day of our life ♪ ♪ It's gonna be ♪ ♪ The best day of our life ♪ (upbeat pop music) Let's talk about writingproduct descriptions and I'll tell you what, when I first startedthis scared the hejeebies out of me because Ihad a college professor who told me that I wasliterally the worst writer he had ever seen andthat I probably needed to think about droppingout of college, yeah. He gets a star on hisforehead for being a jerk. Anyway so when I startedmy e-commerce business I was like I wanna sell products so bad but how do I describe my product. How do I make it to whereI could set it apart and not... See more →

Key quotes:

• "Product descriptions with right keywords are the best way to make them easily visible on Amazon’s Search results."
• "Amazon is the biggest search engine as Google and therefore you need to work with SEO basics to improve the discoverability and visibility of your products on Amazon too."
• "Amazon has its own SEO algorithm known as A9 that optimizes the results on Amazon search pages and ranks the products listed on Amazon ."
• "Amazon uses A9 algorithm to help its customers in their search."
• "We work in the best way in writing the product’s description with the higher ranking keywords."
• "The A9 algorithm of Amazon starts its scrutinization through titles then description followed by back-end search terms optimization."

Key quotes:

• "But more than that, product descriptions should be easy to read, compel customers to purchase what you’re selling, and strengthen their confidence in your eCommerce store."
• "Easy… In order to write great product descriptions, you need to know your customers like the back of your hand."
• "Pro Tip: Some eCommerce store owners also like to use their post-purchase emails to upsell products or ask customers to review their items… …these are great too, but the key here is to choose ONE specific call-to-action, so you customers don’t get distracted."
• "When you’re writing product descriptions, generic words such as “nice” and “good” simply don’t cut it."
• "One important thing to note: Make sure you only test ONE variable at a time For example: if you want to test the length of your product description, your copy in Variants A and B should only differ in their lengths — everything else should stay the same."

Transcript: Hey what's going on guys so today I'm going to show you guys how to go through this screen if you ever wake up on your fire stick or your fire TV box and you see this screen more than I can you play by a device from somebody that had code installed or you know terrain iam apk files you know install on there as well and you woke up one day and all of a sudden you're seeing the screen pretty much is after so many devices are registered it pretty much boots somebody off so if you're looking at this screen I'm going to show you guys exactly how to fix this or if you just bought a device and you don't feel comfortable putting your own personal information this is gonna work for that as well if you bought a fire stick from Amazon they already register your devices through them with your information which are you know actual info that you have logged into your system and your account for Amazon but if you don't want to buy through Amazon you go to Best Buy or staples or wherever you're gonna buy it from or... See more →