How to use hashtags on Instagram to attract customers

Transcript: - Instagram hashtags are one of the most misunderstoodfeatures on the platform. So many people do whatI call the spaghetti against the wall andhope it sticks tactic. And we've all seen those bad mistakes where they're using #kimkardashian and #love in hopes of gettingfound by a ton of people. But there's a much betterway to be strategic with hashtags for your business, and we're gonna unpackall of that, coming up. (reflective music) We all know that hashtags arethe secret sauce on Instagram, but how many should you use? Where should you use them? Which ones should you use? In this video I am gonna share with you my super secret recipe to not only get yourcontent found more often, but to actually get morefollowers and to get more sales. And stick around to the end because I'm gonna share with you how to use very specific hashtags that your audience is actually looking for to ensure you get foundby the right people for your business. So when it comes to hashtags,how many should you use? You can use up to 30, and anything beyond thatwon't show up in search. But your first 30 are freeto use however you want. But... See more →

Key quotes:

• "Fortunately, today we’re taking a look at 10 very successful examples of using Instagram to attract coffee shop customers."
• "Make your place one of them, and you’ll be growing your coffee shop with Instagram (even if you don’t have a profile)."
• "That’s why it’s important to make your profile irresistible to new customers: For example, take a look at Hong Kong’s NOC Coffee Co on Instagram: They’re stating their approach in the bio, making strangers automatically feel connected to them, offering extra materials in the highlights such as their digital loyalty card, locations, and food items, and their content promotes more than their coffee shop."
• "It’s not enough to just add hashtags and expect people to follow you."
• "Instagram will reward your coffee shop with follower growth and better visibility if you do."
• "If you add your location to every post, people looking for your coffee shop will find you because you’re nearby."

Key quotes:

• "The most popular Instagrammers try to use these on almost all of the Instagram pictures they post because they help them build an audience."
• "For finding the most relevant users, you should make use of the Instagram profile search and Instagram lookup features."
• "So, instead of using the most popular Instagram hashtags, it is advised to add those top Instagram hashtags which have an active community behind them and are relevant to your industry and target audience."
• "Remember, your tags must be relevant and include keywords that your target Instagram users are actually searching for."
• "One of the most helpful ways to find good hashtags for your content is to follow Instagram leaders that influence users having similar interests as your target audience."
• "You can make use of the Instagram user search feature for finding these influencers and industry leaders."

Transcript: Instagram hashtags are straight-up confusing so many people will say to use them and that they're super powerful but nobody really tells you how to use them effectively to actually gain from it in this video I'm gonna outline a quick and easy guide that you can implement to help use hashtags effectively on Instagram in 2020 stick around to the end and I can guarantee you you'll have a better idea of how to use hashtags the right way let's go if you're new here my name is Ben I make weekly videos on podcasting social media and other online tools to help you turn your passion into business so if you're interested in any of that consider subscribing I make Instagram videos all the time that you're not gonna want to miss so click Subscribe and then go over and click the bell button you'll be good so hashtags on Instagram so when people want to know how to use them but don't have a clue everybody tells them you need to use them it's a great way to grow organic this organic that but nobody actually shows you a strategy to actually implement the right hashtags correctly... See more →

Transcript: My student Kerri posted in my privateprogram InstaGrowth Boss this question about hashtags: "I'mstruggling with hashtags. Sometimes my posts get 200 views fromhashtags and sometimes less than 20 and sometimes they don't evenshow up in insights at all. So what the heck is going on?" If you'veever struggled with using hashtags for your business, you're notalone. In today's video, I'm going to cover all the yeses, the nos, the do's and don'ts of using hashtags togrow your business's Instagram account. There's a lot of stuff out there abouthashtags. Some people will tell you, Ah, they're not relevant anymore. Imean, 2013's calling - ring, ring. But other people will say hashtags arestill really important in 2019 going into 2020 for your business. So today's video, I'm giving you all the answers youneed and stay tuned until the end. I'm going to share with you a toolthat I love. It's relatively new. You probably haven't heard of it, but it's cut down my hashtagresearch time into half, maybe even a third of what Iused to spend on hashtags. Plus, I'm seeing some really good resultsfrom using the hashtags this tool is recommending, so I'll showyou that tool at the end. Using the... See more →

Key quotes:

• "How likely it is to be seen by other users depends on how often the hashtag is used, how popular your post is (does it already have a lot of likes and comments), and how strong your following is."
• "If you post a photo of a travel destination, tag it with relevant location hashtags and the resort’s branded hashtag, if there is one."
• "When it comes to choosing Instagram hashtags, the golden rule is: use only hashtags that are relevant to your brand, industry, and target audience."
• "Tagging your photos and videos with the most popular hashtags will probably gain you new followers, but they’ll likely be the wrong kind of followers-spammers or people only interested in being followed back."
• "Now tagged in more than 1.6 million posts, it is often cited as one of the most popular travel hashtags on Instagram."
• "Like Herschel, you can create a brand hashtag for a specific campaign or to simply showcase your company culture, products, or services."

Key quotes:

• "With all these new changes, it will only get harder to be discovered on Instagram in 2018 and you might need all the help you can get — that includes hashtags."
• "We already know that hashtags, along with helping you categorise, are a great way to attract followers and create a brand image."
• "Industry-specific Instagram hashtags for business can help you attract a wider audience."
• "Test it out and compare results If you have a business profile, Instagram’s analytics can help you understand how well Instagram hashtags are working for you."
• "Comparing how effectively your posts are reaching your target audience when a specific hashtag is used can help you vastly narrow down your search."
• "It’s time to drop the overused Instagram hashtags for followers such as #likeforlike."

Transcript: What is up everyone. Welcome back to my channel. In today's video, I want to share with youstep by step how you can attract more clients into your business using Instagram alone. So regardless if you're at stage zero withno clients at all, or if you're at stage 10 with a lot of clients, I'm confident thatthis video will help. So if you're interested in learning how toget more clients on Instagram, then keep on watching. Now in order to keep this video organizedand easy to follow, I've developed a very simple three step process that will help yougenerate more leads into your business through Instagram awareness, attraction, and nurturing. So throughout this video, we're going to tackleeach three of these steps within my process. Let's get started. Now. The first part in this process is awareness. What this means is you want to be sure thatyou are searchable, that people can actually find you. Not only this, you also want to make surethat you're getting targeted traffic coming into your Instagram account. So you ask me, how do I do this? Well, let me give you the first step. Now, the first step is something that I'vealready mentioned in... See more →

Transcript: Okay, welcome back to the Six FigureMastermind. Today, we're going to be talking about one of my favorite apps in theworld, Instagram and how we use it to find your target market, so keep watching. Alright, let's talk Instagram andtarget market. Now, it's really, really helpful if you go back and watch ourother videos on identifying your target market, that's going to make this video makea lot more sense, okay? So, right now, go ahead and pull out your phone. We'll dothis right here. I'm going to walk you through step by step everything that I'mdoing on this end. I'll share my screen with you, you can watch it and check itout and see what happens all along the way here, right with me but it's reallyhelpful if you've got your screen out, doing the same thing, okay? So, go aheadpull out your phone, unlock it, do all the things got to do, open up yourInstagram app and get on to your Instagram profile. That's where I'm atright now, okay? I have five different Instagram profile accounts. So, you can seehere, I open this up, it's going show me all of my Instagram profiles. I've got mytravel one, my fitness... See more →

Key quotes:

• "Using hashtags on Instagram captions helps users to organize their content and make the posts visible based on those keywords."
• "Therefore, using the right hashtags on Instagram is a great way to improve your visibility and likes on Instagram which also leads to gaining new and real followers."
• "The following methods are proposed to help you find the best hashtags for Instagram posts: Searching for Hashtags on Instagram is the best and the easiest way."
• "It is worth mentioning that if you want to gain more visibility, likes and followers using the hashtags, it is recommended that you interact with the users who have already shown interest in those hashtags."
• "One of the easiest ways to interact with such users is using Instarazzo Instagram Growth Bot."
• "With this service, you have the chance to introduce your targets to our bot."